In a commoditized service world, MSPs continue to struggle with defining a true strategic differentiator. While everyone says they offer the best service, few seldom do. Join Colin Knox, head of community engagement for SolarWinds MSP, as he deep-dives into the many ways customer experience comes into play. He’ll outline the surprising (and often overlooked) levers you can pull to drive substantial improvements. These can help transform your customers into advocates—resulting in more business from them and their network of business colleagues.
Colin has spent the past 19 years deeply embedded in the technology field. His vast experience includes developing software products for password and documentation management, RFP creation and management, and project lifecycle management. He has consulted for hundreds of businesses and provided IT management and technology business advisory services. Colin is a professional speaker with engagements across North America advising MSPs how to grow, expand, and mature their IT practices. Founding Passportal in 2011, Colin has driven triple-digit year over year growth in the business each year and led expansion of the award-winning product suite with use in 33 countries.